At Lost, sometimes our clients require a bank of video and photography content that they can use across a broad range of platforms or periodically release over time. We collaborate on creative concepts, develop a campaign strategy, capture the content required and supply our clients with a diverse suite of media in multiple formats to be used throughout their campaign.
Take a look at some of the campaigns we've worked on below.
MR TAYTO'S BUCKET LIST CAMPAIGN
Mr Tayto's Bucket List // Wrapup
Tayto - Awards Submission
Mr Tayto - Press Conference
Tayto - Airport Video
ABOUT THE CAMPAIGN
This project was commissioned to us by Verve for Tayto Ireland.
The campaign required us to deliver 50+ video assets in multiple formats from three different continents as well as 100+ photo assets that would be used on billboards, print media, online and on social media.
A bank of content was captured and edited by Lost Studio in collaboration with Verve over the course of four months and the suite of assets was supplied to Verve in multiple formats to be used across online and social media platforms.
The campaign required Lost Studios to capture, edit and deliver multiple video assets in a single day for live, reactive online content.
The campaign amassed 13 million views and counting, hundreds of thousands of likes and gained a 12% increase in advertising awareness.
The campaign also won multiple awards including best in social media at the Spiders Awards, one silver & 4 bronze awards at the Kinsale Shark Awards and best strategy at the Digital Media Awards.